Introduction
SMS marketing continues to be one of the most effective channels for customer engagement. With 98% open rates, SMS offers unparalleled reach and immediacy.
Key Best Practices
- Timing is Everything: Send messages during business hours
- Personalization: Use customer names and relevant offers
- Clear CTAs: Make your call-to-action obvious and simple
- Compliance: Always follow DLT regulations
- Frequency Control: Don't overwhelm your audience
Conclusion
By following these best practices, you can create SMS campaigns that deliver real results for your business.